work.
Films delivered for broadcasters, brands, advertising agencies and artists.
services.
Human direction, generative craft. We write, direct and deliver — from concept to broadcast master.
Series and short formats
Development and production of series, one-offs and vertical micro-formats for broadcasters and platforms.
Advertising
15 and 30 second spots, hero films and cutdowns. We visualise concepts impossible to shoot.
Brand films
Fashion films, brand documentaries and short fiction, built for emotion.
360° and virtual reality experiences
Immersive films for headset and web, from spherical storyboard to stereoscopic master.
Visual effects and post-production
CGI integration, retouching, grading and finishing on shot or generated footage.
Trailers and teasers
Trailers for films, series and games, tuned to grab attention instantly.
studio.
Printemps/Été is an AI-generated film production studio based in Strasbourg, France. We make series, commercials, fashion films and immersive 360° experiences for broadcasters, brands, agencies and artists. Every project is delivered as a broadcast-compliant master.
Printemps/Été is a production studio based in Strasbourg making films entirely generated by artificial intelligence. No set, no scouting: a small team, a controlled pipeline, and images that would once have taken months to build.
We work with broadcasters looking for new formats, brands and advertising agencies wanting to escape the expected film, and artists with an image in mind but no means to shoot it.
Our commitment is simple: one point of contact, a schedule that holds, and masters that meet broadcast standards. Image generation is treated as raw material, never as a finished product.
- Founded
- 2026
- Based in
- Strasbourg, France
- Deliverables
- HD / 4K masters
- Languages
- French / English
The team
Frequently asked questions
What is an AI-generated film?
It is a film whose images are produced by generative models rather than captured by a camera. Writing, art direction, editing and post-production remain handled by a human team. At Printemps/Été, generation is treated as raw material, in the same way as rushes from a shoot.
How long does it take to produce a film?
Allow three to four weeks for a 30-second commercial, and eight to twelve weeks for a short series. These times include writing, production and delivery of masters. An equivalent shoot would generally take two to three times longer.
Are the films broadcast-ready?
Yes. We deliver HD and 4K masters that meet broadcast standards: stabilised frame rate, colour brought into a normalised space and calibrated audio levels. This post-production stage is what separates a schedulable film from a social media video.
Who owns the rights to the films produced?
Exploitation rights are defined by contract, project by project. For commissioned work, they generally belong to the client for the agreed uses. Printemps/Été retains the right to show the work in its portfolio, unless otherwise agreed.
Do you work with advertising agencies?
Yes. We work directly with brands as well as acting as an execution partner for agencies, on the basis of an already approved concept. We also work with broadcasters, producers and artists.
Where is the studio based?
Printemps/Été is based in Strasbourg, France, and works in French and English with clients across Europe. The nature of our production allows for fully remote collaboration.
journal.
Production notes, lessons learned and positions on generative imagery.
Why we stopped shootingWhat is gained, what is lost, and why art direction matters more than ever. 360° changes the way you writeWhen the viewer chooses the frame, classical coverage falls apart. Our first lessons. Delivering to broadcast standardsColour, frame rate, master formats: what a broadcaster actually expects from a generated film.let's talk.
A project, a pitch, or an idea still taking shape. Write to us — we reply within 48 hours.
studio@printempsete-studio.frStrasbourg, France